Do you know who your customers are, how they browse through your web pages, and how successful are individual pages of your website? Monitoring of visit rate statistics is an essential step in web pages development as well as a substantial part ofsearch engine optimization (SEO). Visit rate data can provide important information about a website and its visitors. In order for this information to be useful, they need to be correctly assessed and subsequently applied on the website.
To help you in this area, we have prepared for you a package of professional services of Google Analytics. We would like to make your way to a better website as easy as possible. Our specialized consultants have attended many training sessions and successfully completed the Google Analytics IQ test exam. Moreover, they have broad practical experience with administration of internet projects.
What is Google Analytics?
Google Analytics is a very effective tool not only for measuring of visit rate, but primarily for assessing effectiveness of web pages. It provides a very precise picture about individual parts or pages of the website.
Your visitors
Thereby you can determine not only a number of visitors and page displays, but also cities the visitors come from, and browsers, operation systems or monitor resolution they use or how often they return to your website.
Individual pages and PPC campaigns
You will quickly find out which pages are visited the most and how effective they are, through which search engines and words the visitors come to you. You can also monitor effectiveness of your PPC campaigns in detail.
Website targets and e-commerce
Each website should have a target (an order, a registration, an inquiry, etc.). With Google Analytics you can have a detailed overview of the process of reaching the individual website targets. You can also find out the effectiveness of your ordering process, and also the point at which people leave your pages and where they go.
Due to e-commerce you can have a detailed overview of business activities in your e-shop.
Reports
Reports are important. You can define them according to your needs and have them sent to your e-mail in regular intervals.
So, now you know why it is important to monitor your website and its visitors?
Installation of Google Analytics
Google Analytics is available for free for cases under the limit of 5 millions of page displays per account per month. A second possibility is to run a Google advertising campaign that has a very good commercial level. Then the limit of page displays is not applicable. Although an installation of the tracking code for small websites is fairly simple, we will be happy to help you. In case you have a more extensive internet project or an e-shop, in which you would like to monitor e-commerce in more detail, you are likely to need professional help. You can lose valuable data due to an incompetent installation of the tracking code or the configuration script of Google Analytics.
Setup of Google Analytics
The system setup is not always easy due to its immense possibilities. There are many configuration options that can be managed only by a trained professional, especially for setting up monitoring of conversions or business transactions. Please be aware that an incorrect setup can distort the resulting data.
Trainings and consultations
In case of your interest we will very gladly provide training for you and introduce to you the secrets of monitoring of webpage visit rate and effectiveness by the Google Analytics system.
If you have specific questions, we will do our best to answer them with regard to your website and its specifics. Each project needs to be approached individually because every website is specific in some way.
You can start for example by visiting our blog.
With our help you can become experts at visit rate evaluation.
Visit rate analysis
In case you would like to be sure about professional results of visit rate analysis including concrete recommendations for adjustment of your website, you can ask us for a detailed visit rate analysis. Our experts examine your visit rate statistics in detail, evaluate them in relation to your website and its specifics and propose concrete steps for its improvement.
See what you can gain from visit rate analysis.
Our specialized consultants:
Radek Karban - Google Analytics IQ Test certificate
Michael Muselík – Google Analytics IQ Test certificate
